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  • Writer's pictureMichelle Riccetto

Psychology of Design: A Mobile App Case Study on Hidden Influences

Uncover the psychology-driven design principles that underpin the success of the Otis Mobile App we developed in collaboration with our client and partner, Otis Dental. The founder wanted to create an app that more directly connected the impacts of stress and mental health on our dental health. In this case study, we delve into the intricate relationship between user behaviour, cognitive processes, and design elements that shape the user experience. From colour choices to interface layout, discover how psychological insights were integrated to create a seamless and engaging platform that resonates with users on a deeper level.


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If you have any questions about UI/UX, mobile app development or need some guidance getting your project off the ground, get in touch with Brash. A great partner goes a long way to help navigate the development landscape, you can always reach out to our team at letsgo@brashinc.com at any point in your product design and development journey.


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